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Thursday, February 19, 2009

Meghan McCain Says GOP Needs to go High Tech

(CNN) — The Republican Party needs to change — at least when it comes to its use of technology, Meghan McCain says.

In a column on the Daily Beast Web site, the daughter of Sen. John McCain says the GOP is likely to continue its decline in power unless members vastly improve their tech fluency.

"This has been a source of personal frustration for me for a very long time," said McCain of the party's seeming disconnect with technology. "Unless the GOP evolves as the party that can successfully utilize the Web, we'll continue to lose influence"

McCain, who authored a popular blog on her father's Web site while he was running for president, also recounts early pushback from Republican strategists when she first sought to establish the Web site.

"Many of the established Republican strategists told me that young people would not visit my web site," she wrote. "I used to categorize many of the advisors in my father's campaign into one of two groups: those that 'respected' the Internet and those who didn't. It was a running line between me and my friends who worked on my site."

McCain also suggested the party's lack of online savvy greatly contributed to her father's defeat last November.

"The Obama administration understands that my generation spends most of its day on a laptop or a BlackBerry, and that using the Web is easy way to communicate their ideas to their constituents," she said. "Until the Republican Party joins the twenty-first century and learns how to use the Internet, its members will keep getting older and the youth of America will just keep logging on to the other side."

Several Republicans appear to have gotten the message. According to TweetCongress.org, more Republicans are now on the popular social networking site Twitter than are Democrats. And the recent election for the Republican Party Chairman heavily revolved around who was best positioned to modernize the party's use of technology. - CNN News

The GOP would do themselves some good to listen to her. They would do good to bring up some of the Young Talent in their core and get them to go High Tech.

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